Experiential Marketing Internship (Milano)
Milano, IT
Ferrari has a most desirable track record, in Racing as well as in Sports Cars production, record business results and voted one of the “World’s most powerful brands”. Above all Ferrari is an international team working with the highest level of professionalism and dedication, based on performance, meritocracy and continuous development, with innovation at the heart of our future.
For this excited position, you will work closely with the Marketing Experiential team to assist in the planning, execution, and evaluation of experiential marketing campaigns. This role is an excellent opportunity for individuals looking to gain hands-on experience in the luxury brand sector while contributing to the Ferrari Lifestyle mission.
You will support both in the development and execution of experiential marketing brand initiatives and events in our experiential business (like Museums and Parks) and in the planning logistics for events, including venue selection, vendor coordination, and on-site management. You will collaborate with cross-functional teams to ensure brand consistency and alignment across all touchpoints, and you will conduct market research to identify trends and opportunities in the luxury lifestyle industry.
Moreover, you will assist in the analysis of event performance metrics and provide insights for future campaigns.
Required profile
You will ideally be recent graduate or Master student (eligible for internship) or in your final year in Marketing, Business, Communications or a related field.
You will not only have a passion for automotive and innovative solutions, but also already gained first work-experience through internships or projects that allow you to understand the business complexities and help you to develop your personal and communicative skills.
In Ferrari you must exhibit the capability to think analytically, target-oriented and structured. You need to demonstrate strong communication skills (such as the ability to listen as well as in-depth reasoning). You will be expected to work independently as well as integrate as part of a team. We require attention to the detail and awareness of the responsibility that comes with your role. You are motivated to adapt to and learn from the company culture. It goes without saying that you relish a challenge.
The effective completion of your daily tasks requires you to be a proficient user of Microsoft Office (Word, Excel, PowerPoint & Outlook).
Fluent English is required.
Strong passion for luxury brands and an understanding of the Ferrari Lifestyle are considered as a plus.
We are an Equal Opportunity Employer.
Location: Milano, Italy
Seniority: Internship
Ferrari offers: Monthly allowance and daily complimentary access to company restaurant.